You must choose trademark classes when requesting a trademark for a component of your company’s brand. One of the 45 classes included in the Nice trademark classification system is Trademark Class 35. Trademark Class 35, which refers to services, largely includes activities related to marketing, management, and administration of businesses. This article will provide you with a comprehensive overview of Trademark Class 35 so that you can comprehend it and other trademark classes.
What is Trademark Class 35?
Trademark Class 35 is concerned with marketing and business-related services, including marketing, management, business administration, consultancy, and basic office tasks. This category primarily encompasses any services provided by an individual or group with the goal of operating and managing a commercial venture, managing a business, or managing the commercial operations of an industrial enterprise.
What does Trademark Class 35 include?
Advertising and commercial services are covered by Trademark Class 35. It is typically used in trademark registration since it covers such a broad variety of company services and activities. In fact, Class 35 includes the majority of services related to promoting, operating, and managing commercial firms. But no goods will be covered by this trademark class because it is a service class.
The following is the list that includes Trademark Class 35:
- Public relations and marketing agencies may also offer advertising services, such as the creation, publication, and distribution of advertising content. Trade fairs and services for product demonstrations are also featured.
- Including hotel and sports management, business management and management services are available.
- Services related to business administration, such as payroll and human resource management.
- Data processing, bookkeeping, secretarial assistance, transcribing, and office equipment rental are examples of office tasks.
- Retail services, such as the names of physical stores and online shopping portals, but not the goods being marketed.
Services that Trademark Class 35 doesn’t include
The following services are not included in Trademark Class 35:
- Selling commodities is an enterprise’s main activity or purpose, making it a commercial enterprise;
- services connected to engineer assessments and reports that don’t specifically refer to running the affairs and operations of a business or industrial organisation
List of Services Trademark Class 35 includes
The following is the list of services Trademark Class 35 includes:
- Writing of publicity texts
- Writing of curriculum vitae for others
- Word processing
- Website traffic optimization
- Web indexing for commercial or advertising purposes
- Updating of advertising material
- Updating and maintenance of information in registries
- Updating and maintenance of data in the database of the computer
- Typing
- Transcription of communications
- Television advertising
- Telephone answering for unavailable subscribers
- Telemarketing services
- Tax Preparation
- Tax filing services
- Systemization of information into computer databases
- Sponsorship Search
- Shorthand
- Shop window dressing
- Secretarial services
- Search engine optimization for sales promotion
- Scriptwriting for advertising purposes
- Sales promotion for others
- Retail or wholesale services for veterinary, pharmaceutical, and sanitary preparations and medical supplies
- Rental of vending machines
- Rental of sales stands
- Rental of photocopying machines
- Rental of billboards
- Rental of advertising time on communication media
- Rental of advertising space
- Relocation services for businesses
- Registration of written communications and data
- Radio advertising
- Publicity material rental
- Publication of publicity texts
- Public relations
- Psychological testing for the selection of personnel
- Provision of commercial and business contact information
- Provision of an online marketplace for buyers and sellers of goods and services
- Providing business information via a website
- Professional business consultancy
- Production of teleshopping programs
- Production of advertising films
- Procurement services for others
- Price comparison services
- Presentation of goods on communication media
- Photocopying services
- Personnel recruitment
- Personnel management consultancy
- Payroll preparation
- Pay-per-click advertising
- Outsourcing services
- Outsourced administrative management for companies
- Organization of fashion shows for promotional purposes
- Organization of trade fairs for commercial or advertising purposes
- Organization of exhibitions for commercial or advertising purposes
- Opinion polling
- Online advertising on a computer network
- Office machines and equipment rental
- News clipping services
- Negotiation of business contracts for others
- Negotiation and conclusion of commercial transactions
- Modeling for advertising or sales promotion
- Marketing research
- Marketing
- Market studies
- Layout services for advertising purposes
- Invoicing
- Import-export agency services
- Employment agency services
- Economic forecasting
- Drawing up statements of accounts
- Document reproduction
- Distribution of samples
- Dissemination of advertising matter
- Direct mail advertising
- Design of advertising materials
- Demonstration of goods
- Data search in computer files for others
- Cost price analysis
- Consultancy regarding public relations communications strategy
- Consultancy regarding advertising communications strategy
- Computerized file management
- Compiling indexes of information for commercial or advertising
- Compilation of statistics
- Compilation of information into computer databases
- Commercial or industrial management assistance
- Commercial intermediation services
- Commercial information and advice for consumers
- Commercial information agency services
- Commercial administration of the licensing of the goods and services of others
- Business research
- Business project management services for construction projects
- Business organization consultancy
- Business management of sports people
- Business management of reimbursement programs for others
- Business management of performing artists
- Business management of hotels
- Business management for freelance service providers
- Business management consultancy
- Business management assistance
- Business management and organization consultancy
- Business investigations
- Business intermediary services relating to the matching of potential private investors with entrepreneurs needing funding
- Business Inquiries
- Business Information
- Business efficiency expert services
- Business auditing
- Business appraisals
- Book-keeping[1] or accounting
- Bill-posting or outdoor advertising
- Auctioneering
- Arranging subscriptions to telecommunication services for others
- Arranging newspaper subscriptions for others
- Appointment scheduling services
- Appointment reminder services
- Advisory services for business management
- Advertising by mail order
- Advertising agency services/publicity agency services
- Advertising/publicity
- Administrative processing of purchase orders
- Administration of frequent flyer programs
- Administration of consumer loyalty programs
What Trademark classes coordinate with Trademark Class 35?
Although Class 35 is comprehensive, it does not cover all business-related services and does not provide protection for goods sold under the name. It’s crucial to think about all the goods and services you want to offer because your trademark will only be protected in the classes you’ve listed in your trademark application. If your trademark will be used in combination with a product in addition to advertising and business services, you must also list the trademark class for the product. Following are some coordinating product classes:
Class 9:
Electrical and Scientific Apparatus—Necessary if your company also sells electronics or computer software.
Class 25:
Clothing—Necessary if your store sells clothes, including footwear and hat.
Consider these coordinating service classes if your company offers services other than those listed in Class 35:
Class 36:
Finance and insurance services are services offered by banks, credit unions, and insurance companies.
Class 41:
Training of humans or animals, art exhibitions, and sporting and cultural activities all fall under the category of education and entertainment.
Class 45:
Legal and Security Services—This category covers all types of legal services as well as emergency and licensing services.
Conclusion
A crucial stage in the registration process is choosing the Trademark Classes to include on an application, but choosing which classes to do so isn’t always straightforward. You should register your Trademark in Class 35, which covers a wide range of services from developing marketing materials to retail sales if you now provide advertising and business services or anticipate doing so in the near future. Work with a lawyer to determine whether Class 35 is appropriate for your company and whether any additional classes ought to be taken into account to provide it with the broadest protections feasible. Seek professional help for Trademark Class 35. You can also reach at Bizadvisors.io for more information.
Read our article:Trademark Class 9: Computer, Software, and Electronic Devices